Oct 19, 2009
Yona Fichman Named Regional Managing Director of Eastern Europe and Israel
On behalf of our Executive Team at MonaVie, we are pleased to welcome Yona Fichman as regional managing director of Eastern Europe and Israel. In his new role, Yona will oversee the development of MonaVie Israel and other international markets in the region.
For more than 15 years, Yona has played an important role at the executive and management level in the direct sales industry in Israel and the surrounding areas. His background includes serving as a regional vice president at a major network marketing company, where he oversaw markets in Eastern Europe, Russia, the Middle East, and Africa. In five years at this position, Yona spearheaded the opening of numerous markets. Yona also served as chairman of the Israeli Direct Selling Association for 10 years (1997–2007).
With his proven experience in setting up and running direct selling business in Eastern Europe, Yona is a welcome addition to the MonaVie team and staff already in place in Israel.
Vice President of International Development, MonaVie
"I am completely taken by the MonaVie vision. What our company does in Brazil and the Amazon rain forest is amazing. We are setting a new standard for many companies and organizations to follow. The MonaVie products are amazing and therefore I am grateful to have the opportunity to become a part of this great company and partake in making it a world leader of the direct selling industry." — Yona Fichman, regional managing director of Eastern Europe and Israel