Mar 22, 2010
MonaVie Matches Alyssa Milano’s Haiti Tweet Challenge
[Direct Selling News] – March 2010 – Disaster struck on the evening of January 12, 2010, when an earthquake with a magnitude of 7.0 wreaked havoc on Haiti. In the article, “Answering the Call,” Direct Selling News reports on the efforts of direct selling companies around the world, as they answered “the poverty-stricken country’s pleas for help.”
MonaVie, inspired by Alyssa Milano’s UNICEF Haiti Tweet Challenge to match her US$50,000 donation to the Haiti Relief Fund, extended a call to its distributors to help double the amount by January 29. By January 28, MonaVie and its distributors had already reached the US$100,000 goal.