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Feb 15, 2009

Anaheim Regional Meeting Recap

The Anaheim Regional Meeting on January 31 marked the company's first event of 2009; it also turned out to be the largest event in MonaVie history!

The nearly 3,000 distributors in attendance at the Pacific Ballroom of the Hilton Anaheim combined with the 31,000 worldwide webcast viewers made the Anaheim Regional the most watched MonaVie meeting ever.

Dallin Larsen, founder and president of MonaVie, and Henry Marsh, executive vice president and cofounder, welcomed the enthusiastic distributors with their characteristic passion and humor that motivates distributors to be exceptional.

With a glass of MonaVie raised to the sky, Dallin began the morning with a toast "to MonaVie on the move in 2009."

Dallin energized the crowd by reiterating his commitment to building MonaVie into a company that will stand the test of time, without sacrificing principles. He expressed his burning belief in the distributors to bring the message of hope, freedom, and health to people who are hurting all over the world.

"Don't believe that a small group of people can't change the world," Dallin said, "because, in fact, it's the only thing that has."

Watch Dallin Larsen's presentation.
View photo gallery.

MonaVie Stimulus Package
In what would become an exciting day of many major announcements, Dallin got it all started with the introduction of the MonaVie Stimulus Package.

"I'm not going to wait for the government's help," Dallin said. "We've got our own stimulus package."

Designed to ease some of the financial burdens the economy has placed on each of us, the MonaVie Stimulus Package is threefold:

  1. MonaVie is coming to you in 2009! In lieu of asking distributors to attend a centralized international convention this year, we are bringing all that MonaVie has to offer to a city near you. This means more city meetings and more regional meetings in cities that are closer to all of our distributors, which amounts to less hotel fees and airfares.
  2. Free-enrollment February. It's as simple as it sounds: the US$39 fee will be waived on all new enrollments for the entire month of February 2009! There's literally never been a better time than now to join MonaVie.
  3. MonaVie is entering new markets in 2009. MonaVie has built a solid foundation in the United States in order to take this amazing company to the rest of the world; that time is now. Look for MonaVie to enter Mexico and Israel in the coming year.

During these tough economic times, MonaVie is continually looking for ways to help its distributors enjoy the MonaVie opportunity to the fullest; however, MonaVie as a company is doing better than it ever has. As Chief Financial Officer Devin Thorpe told the distributors in Anaheim, "You don't need to worry. This recession was caused by too much debt, and MonaVie has no need to borrow money. MonaVie is a safe place to be."

Steve and Gina Merritt Crowne Black Diamond Presentation

"What better way to start the New Year than to announce the second Crowne Black Diamonds in the world of MonaVie?"

With that electrifying question from Dallin, Steve and Gina Merritt joined the stage to be presented with two MonaVie briefcases filled with $1 million in cash. MonaVie's newest Crowne Black Diamonds also revved the engine on their brand new Lamborghini Murcielago.

Taking the microphone, Steve recalled the first MonaVie meeting they attended in West Palm Beach, Florida. Dallin was preparing to take the company's leaders on a trip to Maui, Hawaii.

"We didn't want to miss out on that trip," Steve remembered.

The Merritts advised distributors to take ownership of their MonaVie businesses and conduct tasting parties. Never one to shy away from hard work, Gina emphatically stated the Merritts' goals for the coming year.

"We're cranking it up in 2009," Gina exclaimed. "We're going to do more meetings than we've ever done, and we're going to bless more lives than we've ever blessed. We're so fired up."

Watch Steve and Gina Merritt's Crowne Black Diamond presentation.
View photo gallery.

Black Diamond Documentaries
Dallin and Henry took time to recognize distributors advancing in the ranks of MonaVie. Ruby-level and above distributors were recognized onstage and applauded by their peers. New Black Diamond documentaries of Rob and Lisa Alwin, Calvin Becerra, and Ken and Carol Porter were also presented Saturday.

"The best thing you get out of this business is what you gain along the journey." —Rob Alwin
Watch Rob and Lisa Alwin's presentation.

"Behind every success, there has to be some kind of struggle." —Calvin Becerra
Watch Calvin Becerra's presentation.

"From tough times let us not shrink; it's only our mindset we need to rethink." —Ken Porter
Watch Ken Porter's presentation.

View photo gallery.

The MORE Project
Everyone always leaves feeling uplifted and inspired after Katy Holt-Larsen, executive director of the MORE Project, and Sergio Ponce, the MORE Project Brazil director, take the stage. The meeting in Anaheim was no different.

Katy began by recapping all that MonaVie distributors had done in 2008 to bless the lives of impoverished families in Brazil:

  • Helped 150 children learn to read, among other things, through The Believer's Project
  • Provided 1,500 meals per week to underprivileged children
  • Provided dental care for 225 children
  • Gave 120 boys the chance to receive professional training at the Soccer Training School
  • Educated thousands of teens and adults to allow them to find jobs
  • Built four new houses and repaired 100 roofs

"The MonaVie family is unbelievable," Katy said. "There is so much heart and soul in this company."

With $60,000 per month in AutoShip donations currently being given to the MORE Project, Katy implored the audience to give even more in 2009. This year's goal is to have $220,000 AutoShip donations per month.

There are two ways distributors can support the MORE Project through donations. One way is to donate a percentage of your weekly commission to the MORE Project; the other way is to make a monthly AutoShip donation in increments of $5, $25, or $100. To set up your preferred donation method, simply access your Virtual Office, click on the I Click for Kids button on the homepage, and make your selection.

"We are doing this for love," Sergio said. "It's easy to say 'I love you,' but it's harder to show love. You have to give to show love."

Distributors heeded the call Saturday in Anaheim by donating a grand total of $475,351 by the end of the day.

View photo gallery.

Peter Vidmar
One of the highlights of the event certainly had to be Peter Vidmar, member of the United States Olympic Hall of Fame.

Donning his gymnastics uniform, Peter performed his 1984 Olympic gold-medal winning pommel horse routine to a standing ovation from the thousands of distributors in attendance.

Peter advised MonaVie's blossoming leaders to give attention to detail on the little things they do day-in and day-out. Peter says that when it comes to being successful, too much emphasis is placed on working twice as hard as the next person.

"Nobody wins by jumping twice as fast or scoring twice as many points," he said. "They win by fractions of a point or a second. It doesn't take a superhuman effort. The little, extra efforts we make every day make a big difference if we're consistent."

Peter accentuated his message of consistency and repetition by encouraging the distributors to figure out what they can do differently with their businesses.

"Wherever your business is, there's something you can do to take it to another level," Peter said. "It only takes a little more effort."

Watch Peter Vidmar's presentation.
View photo gallery.

Business Announcements
"MonaVie is determined to focus on distributor retention," declared Alison Ferguson, MonaVie's chief of staff.

Alison was on hand to announce the launch of two new programs—the AutoShip Retention Report and the MonaVie Text Messaging Program.

The AutoShip Retention Report will allow distributors added visibility to AutoShip activity in their downlines. To view your AutoShip Retention Report, access your Virtual Office and click on Member Info. Scroll down to "Downline Reports," then click on AutoShip Retention.

In conjunction with the AutoShip Retention Report, MonaVie will begin emailing distributors "AutoShip cancellation" notices. These emails will be sent to sponsors whenever someone in their personal enrollment trees cancels or has an unsuccessful AutoShip.

MonaVie has partnered with txtwire, a leader in the text messaging industry, to create the MonaVie Text Messaging Program. Through this program, which will officially launch later this year, MonaVie will be able to notify distributors about corporate alerts, promotions, event announcements, and more through text messaging. Stay tuned to for more information regarding this service.

Product Announcements
Jeff Graham, vice president of product management, addressed the audience during the morning session of the meeting. Along with announcing that MonaVie has obtained kosher certification for a new kosher product (for Israel) from the Orthodox Union, he also relayed an important notification. In Jeff's own words, "There's a new fruit in the family."

Indeed, distributors may have noticed that cupuacu has replaced apricot in the MonaVie Pulse blend. As Jeff expressed in his presentation, the MonaVie product development team is always looking for something new and profound. Cupuacu, which is a native Brazilian fruit, has been found to be an exceptional fruit with body-beneficial properties, so MonaVie is acting upon that knowledge.

The addition of cupuacu will also go a long way toward providing for the working class families in Brazil. With four Brazilian fruits (acai, acerola, camu camu, and cupuacu) in the MonaVie Pulse blend, MonaVie is helping provide more work for the harvesters in the Amazon Rainforest.

Jeff also made distributors aware of the newly formed MonaVie Scientific Advisory Board (MSAB). Composed of three doctorate-level scientists, the MSAB advises and consults MonaVie on scientific issues concerning the company and its products.

With each member possessing an exceptionally significant level of expertise regarding how foods affect human health, the Board consists of the following individuals: Dr. Penny Kris-Etherton, PhD, RD, professor of nutrition at Pennsylvania State University; Dr. Alexander G. Schauss, PhD, FACN, senior director of natural and medicinal products research, AIBMR Life Sciences; and Dr. Nathan D. Wong, PhD, M.P.H., professor of medicine, School of Medicine, and director of the University of California at Irvine Heart Disease Prevention Program in Preventive Cardiology. Learn more about the MonaVie Scientific Advisory Board.

Distributors can find more product information, including FAQs and approved claims lists, in the Virtual Office. For product questions, please email

View photo gallery.

Those who watched the Anaheim Regional Meeting undoubtedly remember listening to the inspiring words of Scott Jasquer, who said, "Life is wonderful, and don't you forget that for a second." On Wednesday, February 4, 2009, Scott Jasquer passed away. We express our sincere condolences to Scott's family. May God bless Scott and his family.

Knowing what he knows, he's still smiling. Courage! Strength! Belief!

MonaVie thanks all those who helped make the Anaheim Regional a success, and we look forward to our next regional meeting in Orlando, Florida, April 18, 2009. We'll see you there!

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