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Nov 4, 2011

The Amazing Power of Community Commerce℠

During the past eight months since I started working at MonaVie, I have been amazed—and I’m not easily amazed.

In my past, I had the good fortune to work on infomercials for cable television, and I’ve had the opportunity to work on product development for a few direct sales companies. As a result, I had a healthy respect for the power of direct sales and personal marketing. But it wasn’t until I began working at MonaVie and started seeing the personal impact that MonaVie’s Community Commerce business model has on people’s lives that I gained a true appreciation for the beauty and power of what we offer. What I’ve learned as I’ve watched successful distributors at work is that community commerce is all about building relationships within the communities to which you belong and then recommending the products that you believe in to the people with whom you interact. No one does this better or in a more genuine way than MonaVie distributors. During the past few months as I have traveled extensively to meet with distributors across the vast MonaVie network, I have seen how our remarkable products have brought hope and renewed health to hundreds of thousands of people. Equally as moving are the stories of how MonaVie’s business opportunity has saved homes, cars and families struggling to survive one of the worst economic downturns since the Great Depression.

As many of you have shared your incredible stories of success with me, I have felt humbled, honored and amazed to be part of a company that is changing the lives of people from every walk of life. And I have felt even more motivation to make sure that what we are doing to create MonaVie 2.0—our strategy to take our company to the next phase of success and significance—will offer everyone involved the opportunity to achieve an even more meaningful life.

If you’re not already planning to join us in Dallas on January 13–14, please mark your calendar and click here to register for this historic meeting. You won’t want to miss the opportunity to be in attendance where we are set to reveal a whole new MonaVie to the world.

In the meantime, if you need inspiration to remember why you do what you do, visit the MonaVie Media Center to view “100 Testimonials in 100 Days”—firsthand accounts of distributors’ stories that will move and motivate you.

After you take a look, let me know what you think by leaving a comment below. If you’re like me, I think you will be amazed.


Jeff Cohen
Chief Marketing Officer


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