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Dec 18, 2009

Best of 2009…No. 3: MonaVie Appears on Today Show as Favorite of Kathie Lee

The last Best of 2009 for this week. Next week we'll bring you the top two MonaVie media moments of 2009, again with our special guest doing the big reveal. Can you guess the No. 1 moment of 2009 in MonaVie?

MonaVie Appears on Today Show as Favorite of Kathie Lee [Today Show] – July 17, 2009 – Today Show co-host and Emmy-winning television personality Kathie Lee Gifford says she loves MonaVie and drinks it every morning. In a special appearance on the morning news program, MonaVie debuted as one of “Kathie Lee and Hoda’s Favorite Things.”

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Watch the video segment.

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Shante

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Dec 17, 2009

Best of 2009…No. 4: MonaVie Featured on CBS The Doctors

This is where the countdown gets juicy – pun intended! Coming in at No. 4 on our Best of 2009 MonaVie media moments is…

MonaVie Featured on CBS The Doctors [CBS The Doctors]—January 7, 2009—The Doctors, a daytime talk show delivering up-to-the-minute information from a panel of four practicing medical professionals, featured the acai berry and MonaVie in a segment on the top 10 health trends for 2009. The acai berry ranked at No. 7 on the list, and according to the hosts: this miracle berry is made into a juice that is high in antioxidants. Audience members were ecstatic to learn that everyone would be sent home with their own bottle of MonaVie Pulse.

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Read the synopsis of the show on The Doctors website.

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Dec 16, 2009

Best of 2009…No. 5: Dancing with the Stars Contender Relies on Antioxidant-Rich Foods including MonaVie

And here’s where the countdown speeds up! We’ll be hitting you with the final five, one right after the other, with a very special guest bring you the top two MonaVie media moments of 2009. Oh, the anticipation! Here's No. 5:

Dancing with the Stars Contender Relies on Antioxidant-Rich Foods including MonaVie [Life & Style Weekly] – October 2009 – MonaVie is making its way into the health regimens of celebrities on the prime time hit television show Dancing with the Stars. Just months after Health magazine reported MonaVie as a healthy food found in the fridge of two-time DWTS champ Cheryl Burke, Life & Style Weekly quizzed Season 9 contestants on tips for achieving the perfect body. Joanna Krupa, a model and one of the sexiest women in the world according to E! and Maxim, told Life & Style, “Dancing is probably the biggest workout I’ve ever done in my life.” To keep up with rehearsals she relies on antioxidant-rich foods to boost her immune system, including daily shots of MonaVie.  To check out messages from other athletes and celebrities using MonaVie brand products, click here.

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Cheryl Burke’s Healthy-Life Confessions: MonaVie

MonaVie’s Night on the Red Carpet (On the Move magazine, page 18)

Dec 15, 2009

Best of 2009…No. 6: Cheryl Burke's Healthy Lifestyle Confessions is MonaVie

We’re so close to being half way through our countdown and that much closer to No. 1 in the Best of 2009 MonaVie moments. Here’s No. 6:

Cheryl Burke’s Healthy-Life Confessions: MonaVie [Health] – June 2009 – Cheryl Burke, two-time champion of the hit TV show Dancing with the Stars, chats with Health magazine about how she maintains her dancer’s body and gets energized. The dancing starlet and fitness entrepreneur lists MonaVie among the healthy foods currently found in her fridge.

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Click here to read the entire article.

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Who else is a huge fan of Dancing with the Stars? I mean, not only do they have the best dance moves out there, but they have the best physiques! I’d hate them if I didn’t love them so very much.

So go check out the story just one more time before we close out the 2009-year.

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MonaVie Chief Blogger

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Dec 11, 2009

Best of 2009…No. 7: MonaVie Featured on Fox 29 News Philadelphia

We’re nearly half way through the month of December and nearly half way through our Best of 2009 countdown. Next up…

[Fox 29 News] – March 2009 – Good Day Philadelphia asks, how do super athletes of the NFL, NHL, NBA, and the MLB get those bodies? Well, they say, it may be in the juice. MonaVie was featured on the morning news program, and was touted by Dr. Mike Cirigliano of the University of Pennsylvania, for its “tremendous antioxidant abilities.” In addition, Fox said that MonaVie is used by super elite athletes, such as Lyle Overbay of the Toronto Blue Jays and Al Harris of the Green Bay Packers.

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View the story and newscast here.

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Dec 10, 2009

Official (M)mūn™ Marketing Statements

Perhaps you’ve seen this leaked elsewhere but now that it’s coming from BlogMV, can consider this official stuff. Official is good.

You asked, therefore, I asked, and guess what? We were granted permission to post a few key statements about (M)mūn™…officially.

Here you go:

MonaVie (M)mūn™ is scientifically formulated to support a healthy immune system and enhance your body’s natural defenses on a daily basis.

Optimize your body’s natural defenses. MonaVie (M)mūn™ is a beneficial blend of 19 fruits and Wellmune®—clinically shown to promote proper immune function. Formulated with antioxidant rich MV?o2™, a proprietary complex featuring the superfruits açai and maqui, this delicious juice helps protect your body year round. It’s your daily defense for a healthier life.

Oh and lookie here – we have another image!

(M)mun

Now go hog wild sharing the goodness.

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MonaVie Chief Blogger

Dec 8, 2009

Best of 2009…No 8: MonaVie Featured in VIVmag

And the countdown continues. Isn’t this fun? Wasn’t 2009 a grand year for MonaVie? Well we’ve got plenty more, but for now, let’s talk about VIVmag.

MonaVie Featured in VIVmag [VIVmag] – March/April 2009 – The acai berry business is financially good for the people of the Amazon Rainforest, reports VIVmag in the article “Acai: Berry, Berry Good.” In addition, acai’s popularity benefits the forest itself, saving areas from being clear-cut for cattle ranching, says Jeff Graham, contributing expert and MonaVie vice president of product management.

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Our efforts to save the rainforest are pretty awesome, and it’s an initiative Founder and Vice-Chairman Randy Larsen takes very seriously, and very personally, often-making trips to Brazil and other parts of South America to oversee operations.

“Part of our story,” he explains, “is that we don’t get on the phone with a broker and say, ‘Send us this.’ We go down there and take care of it ourselves.”

And if you want to see Randy in action go to MonaVie TV and click on the video MORE Project VIP Amazon Expedition. Good times were had by all!

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Dec 8, 2009

MonaVie Twitter Promotion - Discount Code Instructions

It’s official! If you've joined us on Twitter then you opted to be part of  the exclusive group of people who want to be the first to hear about new MonaVie Mall items and exclusive offers, as well as all other things MonaVie. You’ll also have a blast chatting with other Tweeps. That’s Twitter talk for “peeps”. Oh, you got that already?

Welcome, we’re excited to have you! As promised, you will find instructions on how to redeem your FREE gift with purchase.

It’s easy. To redeem, simply go to the attached link, add the MonaVie Game Cube to your cart, make any purchase from the Mall and enter the Discount Code you received via Twitter. If you didn't receive then feel free to follow us on Twitter today.

Link: http://monaviemall.com/promo-items/fun-gifts/1360520101.html

It’s just that easy. Now go buy lots of stuff!

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MonaVie Chief Blogger

Dec 7, 2009

Social Media Etiquette Tip #8

This is a most fitting tip for today, related of course to the FTC guidelines and 5 Tips we've posted a couple times now.

Don’t Badmouth Others or the Competition – Making enemies on social media sites will get you nowhere fast, and may reflect poorly on you or MonaVie. Focus on what makes you unique and keep it positive. If there are antagonistic remarks made from others, getting into an argument is a no-win situation. Remember you can ignore or block certain posters that are nothing but antagonistic to you instead of providing more ammunition for them.

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MonaVie Chief Blogger

Dec 7, 2009

MonaVie Rules!

When it comes to policies and rules you say boring, we at headquarters say necessary…and boring…and necessary. In addition to the Policies and Procedures for your market, I hope you are eager to familiarize yourself with a few more important rules, like the new guidelines implemented by the FTC on December 1st, that will definitely affect anyone marketing anything on the face of this planet.

Go here to read the full FTC Guidelines on endorsements and testimonials: http://www.ftc.gov/opa/2009/10/endortest.shtm

Did you read them? Really? That was quick. Okay, we also posted 5 tips to (hopefully) help you navigate your way through any confusion regarding the new guidelines. And if there is confusion, here's the place to talk it out.

This may look like a lot of text but it’s worth your while to know the rules/laws. Now would be a good time to also re-familiarize yourself with the Policies and Procedures for your market where MonaVie clearly states product and income claims are a big no-no. I realize this is frustrating to many of you, but let's talk about that. What questions do you have that you want to ask of our compliance team, legal team, product development team, even executive team? What questions do you have for each other?

In the meantime, here are my first questions to you. What do you think about the new FTC guidelines? What are you concerns, if any? How will they influence how you do business? What are the pros and cons?

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MonaVie Chief Blogger

Note: We have some really great questions being posted to the comments which tickles me pink. If you have an answer please weigh in, however, I want to make note (made obvious by the word Note in bold) that instead of answering all of these questions myself, I will be gathering as many as possible, circulating them through our legal, product development, marketing and compliance teams and then posting the best answers sometime this week. So if you have something you want to ask, now is a great opportunity.

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