We’re just about to introduce an updated version of the popular RVL Nutrition Shake Mix. Keep in mind that the shakes were already amazing in terms of overall “nutrient density” and balance between protein/carbohydrates/fat/fiber, but we took this opportunity to make them even better.

At the company, we refer to this revision as RVL “3.0” because it is the third time we’ve determined that the science of nutrition had progressed enough to warrant an update to the formula. Based on that new science, we adjusted the protein level and source, we slightly tweaked the carbohydrate blend, and we updated and improved the antioxidant profile. What this means is a formula that tastes better, stabilizes blood sugar more effectively, and controls appetite even more effectively than ever before—so you can lose the fat and keep the lean, to look and feel your best.

The new RVL Nutrition Shake Mix is based on a formula that I submitted as part of an International Olympic Committee (IOC) sports nutrition program that I'm a part of. Around the same time that I submitted this formula to the IOC program (May 2012), we were also in the process at MonaVie of updating the “2.0” RVL Shakes. So, when my IOC program colleagues came back with such positive feedback on the formula I submitted (top score based on overall balance from among approximately 100 submissions from around the world), I figured, that if it's good enough for the IOC, and good enough to recommend to the world’s top athletes, then it's probably a great place for MonaVie to be as well. So, we decided to use this same formula as the basis for our RVL 3.0 Nutrition Shake update.

MonaVie’s MVP Lifelong Learning subscription program recently received accolades from industry blogger Toby Palmer of the MLM Corporate Network.

You might be asking yourself what fat cats and stressed rats have to do with you? Studies show us quite clearly that being overweight and having excess body fat is detrimental to long-term health, and also show us that typical “fast food” type diets can be both highly addictive (the dopamine data) and extremely “stressful” to break away from (the corticotropin data).

In today’s world where we’re surrounded by both stress and fast food, a big part of the “solution” to managing body weight is to eat meals that (1) taste good, (2) help balance metabolism and blood sugar, and (3) do not feel restrictive like a diet. The MonaVie RVL products have an excellent balance of protein, fats, and carbohydrates that not only taste delicious, but also help keep you satisfied longer.

I love this little cartoon, but feel you should hear the rest of the story. So, I’ve taken the liberty of extending the narrative in this “almost Peanuts–worthy” cartoon.

Lucy: Don’t step on it…It makes you cry.
Sally: But I want to go on another yo-yo diet.
Lucy: You should ditch the diet, and join the MonaVie RVLution. You need to become a RVLutionary!
Sally: I need to become a what?
Lucy: A “RVLutionary.” It means that you are joining the MonaVie RVLution.
Sally: And what does that mean?
Lucy: It’s a 90-day challenge with MonaVie and Mark Macdonald to help you achieve your health-related goals—losing weight, getting fit, increasing metabolism, building lean muscle mass.
Sally: Who is Mark Macdonald?
Lucy: He is the NY Times bestselling author of Body Confidence, as well as the MonaVie RVL spokesperson.
Sally: So, he can help me diet?
Lucy: Not a diet. He wants you to look and feel your best. He’s got this whole comprehensive program!
Sally: Where can I learn more?
Lucy: You can learn more and sign up for the RVLution at www.monavie.com/rvlution.
Sally: Count me in!

Yes, we, too, love a good year in review.

Here’s a look at our MonaVie Founders’ top 5 favorite memories of 2011…

Dallin A. Larsen, MonaVie Founder, Chairman, and CEO
1.    Selling the first case of MonaVie juice for $5,000 at the very first MonaVie meeting in January of 2005. This money was given to the Red Cross to help victims of a recent tsunami in Indonesia and Thailand. We started MonaVie by inviting all to give back and serve others. It’s a principle we’ve maintained.
2.    The countless letters I’ve received from distributors around the world sharing with me how their lives have been blessed physically and financially through MonaVie.
3.    The car ride in Seoul, Korea, with B.Y. Na, our General Manager, when he turned to me and said, “Dallin, what I love the most about MonaVie is that it’s offering people in Korea a way to live a More Meaningful Life.” I went back to the hotel and thought about this statement. As a result, we changed our slogan from “Drink it, Feel it, Share it” to “MonaVie – Helping People Live a More Meaningful Life.” A few months later, my good friend, B.Y. Na left this earth as he passed away due to complications from cancer. But his legacy will live on.
4.    My daughter, Boo (age 5, at the time), mimicking me at a meeting in Florida. I took her with me and as I’m giving the meeting, people start laughing. I wasn’t sure why and then I notice that my daughter is standing next to me mimicking my hand movements and my mannerisms. She’s a sweetheart.
5.    The day I got word from our accounting department that with that week’s commission payments, we had just exceeded $1 billion in commissions paid to our distributors. It warmed my heart knowing that we were indeed blessing many people around the world.

Henry Marsh, MonaVie Founder and Vice Chairman
1.    Serving dinner to tsunami victims in Sendai, Japan, and feeling of their gratitude.
2.    Attending the Superbowl with MonaVie Black Diamonds, and watching Gina Merritt, Lita Hart, and Holly Roush rush on stage to see the Black Eyed Peas.
3.    Riding ATVs on the beaches of Cabo at the Black Diamond Destination.
4.    Raising $1.5 million plus at the MORE Project Gala at Convention 2011.
5.    Seeing the positive effects that MonaVie products have on people’s lives, such as the Balusek family and Petey Dandini with MonaVie RVL.

Randy Larsen, MonaVie President of Asia Pacific, Founder and Vice Chairman
1.    Taking 350 orphans to the Zoo in Korat, Thailand, with Shah Kahn, my friend the monk, and other distributors.
2.    Visiting the flood victims of Thailand, along with many MonaVie distributors, and assisting those victims with food and supplies.
3.    My first visit to India, and meeting the India staff and visiting some charities with Katie and Raj and team.
4.    MORE Project dinner and program at Convention when I saw the true hearts of so many generous distributors give.
5.    Convention: hearing and seeing so many incredible life stories and feeling the special spirit at that event.

What were your favorite MonaVie memories of 2011? Leave us a comment.

When you think about it, the most powerful marketing that exists is when someone you know and trust recommends a good product to you. You’re much more likely to act on a personal recommendation than just about anything else.

This isn’t a new phenomenon. Long before the advent of slick radio, TV or Internet advertising campaigns that bombard us daily to buy certain products or services, word of mouth—the original social network—was king. And the place from which you gleaned your most important recommendations was from people you knew in the communities where you lived, worked and played.

It’s no different in 2011 except that the definition of community has expanded. Today, we still belong to traditional communities, such as neighborhoods and schools, but because of rapid technological advances, communities also include social networks, such as Facebook and Twitter. Regardless of the community, however, there’s a good chance that business or commerce will occur as a result of relationships you have developed in the various communities to which you belong.

At MonaVie, we’ve developed a business model that we call Community Commerce to capitalize on this age-old reality by parlaying personal marketing into a business opportunity that makes sense. As long as we are on this earth, we will consume products. MonaVie Community Commerce offers you the opportunity to consume quality products and to make residual income as you recommend these same products to others with whom you interact within the communities where you belong.

The power of Community Commerce is seen in the phenomenal success that MonaVie has experienced in the seven years since it was founded. Based on relationship building that has occurred through all kinds of communities where MonaVie distributors interact, our company was recognized as the No. 1 fastest growing company in the Inc. 500 Food & Beverage category in only our fifth year of existence.

What’s behind the phenomenal success of MonaVie Community Commerce? MonaVie is committed to producing premium nutritional products made from the rarest ingredients on earth that offer solutions to the most pressing health issues facing people today. Couple these amazing products with an extremely innovative and dynamic compensation plan, and it’s no wonder MonaVie is creating health, wealth and happiness all over the world. With 10 ways to earn income and 50% of the sales volume paid out in distributor commissions, MonaVie Community Commerce is a powerfully rewarding and sustainable business opportunity.

The beauty of the MonaVie Community Commerce business model is that it works wherever you are and whatever your circumstances. Successful MonaVie distributors are professionals, such as doctors, lawyers and educators. They’re stay-at-home moms who are supplementing or replacing lost income. Some have never had the opportunity for an education, but have the smarts and tenacity to create a successful business. Others live in Third World countries and are finding that MonaVie is the best microenterprise opportunity they’ve ever seen.

MonaVie Community Commerce creates the kind of opportunity and success that 1 billion people around the world who are unemployed or underemployed are currently seeking. When you purchase and consume MonaVie products, your health and well-being benefit. When you take it a step further and recommend these same products to others in the communities to which you belong, you can create a residual income that has the potential to outlive you.

I encourage you to please share this message of hope with your friends and associates.

Sincerely,

Jeff Cohen
Chief Marketing Officer

The New York Times reported this week (http://tinyurl.com/3zdw5a6) that household incomes continue to decline two years after the recession was declared officially over. As the economy continues to struggle, millions of people are seeking for an opportunity to either replace or subsidize their income as a result of corporate lay-offs, reduction in pay or the threat of a pending job loss. Often, additional income of $500 a month is the difference between someone keeping or losing their home, according to the Direct Selling Association.

Perhaps there has never been a better time for the direct sales industry to come to the rescue of individuals and families in need. Direct selling represents a recession-proof job and a unique opportunity for motivated individuals to start and substantially grow their own direct sales business.

In an October 2010 issue of Network Marketing Business Journal, veteran industry expert Dr. Keith Laggos identified the characteristics that someone should look for when seeking to join a direct sales company. Not surprisingly, the MonaVie opportunity features all of the important traits he mentions:

• Low cost fees to enter
• Low initial monthly financial requirements
• Products and services that are of superior quality, but competitively priced
• A compensation plan that allows beginners to obtain profitability quickly
• A compensation plan that lets distributors earn fast start and other bonuses early so that they can earn a positive income fast

But these features alone don’t begin to explain the MonaVie phenomenon. Starting with the acai berry sourced from the depths of the Amazon Rain forest, MonaVie has produced a line of premium nutritional products made from the rarest of ingredients on earth that offer solutions to the most pressing health issues facing people today.

On top of that, MonaVie has coupled its line of exceptional products with the most innovative and dynamic compensation plan in the history of direct sales that features 10 ways to earn income and 50% of the sales volume paid out in distributor commissions.

Measured by any standard, MonaVie represents the right opportunity at the right time. The evidence of this can be gauged by its success. In 2009, four years after its founding, the Inc. 500 listed MonaVie as the No. 1 fastest-growing private company in the Food & Beverage category, and Ernst & Young named Dallin A. Larsen, MonaVie’s founder, chairman and CEO, Entrepreneur of the Year.

More than a million MonaVie consumers and distributors in 19 countries have discovered a more meaningful life as they have used and marketed MonaVie product. At a time when governments and organizations of all kinds are struggling to find solutions for the one billion unemployed and underemployed worldwide, MonaVie has led the way in effectively elevating the lives of people in just about every socioeconomic situation imaginable.

And, Dallin Larsen says this is only the beginning of what MonaVie will become. “We have a vision of becoming a multi-billion dollar company led by world class executives and distributor leaders who will take the benefits and blessings of direct sales to the four corners of the world,” he says. “We don’t just want to be the best company in the world; our goal is to be the best company for the world.”

Sincerely,

Jeff Cohen

Chief Marketing Officer

It’s been a busy week for us here at MonaVie corporate! Here’s a round up of this week’s activity.

You first heard about it on the September 2011 North America Organizational Call with Jeff Graham, and as promised, MonaVie was featured in USA Today. Not only that, but MonaVie offered free product to new contacts wishing to know more about the MonaVie opportunity.

Well, no one could have predicted the numbers of people who would jump at the chance for free product and an opportunity to learn more about MonaVie, in that our initial supplies sold out in less than 24 hours and with over 20,000 requests received in less than 48 hours, we decided we had no choice than to allow new contacts to pre-register for our next promotion.

In case you’re wondering, MonaVie Essential was the most requested product, followed by Active, (M)mun and Pulse.

If you didn’t get the paper, MonaVie’s marketing team created a download to print and share of the full USA Today insert.

Not to distract you from the phenomenon that has been the USA Today insert, MonaVie announced a major discount to MonaVie RVL product with a dollar-for-PV value on 3-Day Sample Packs and Single Serve Pakcets.

Read all about it here.

Oh, and to finish off the action-packed week, MonaVie unveiled the “1 Billion” Ad, featured in USA Today, which states that “there are nearly 1 in 6 Americans living in poverty, according to the new Census Bureau report.”

The ad comes on the heels of a CBS News report, aired September 22, 2011, on recession and the impact on young adults, who according to the report, are at risk of living in poverty more than others.

MonaVie further states, “Community commerce (or direct selling) is the only business model truly scalable enough to address the issues at hand.”

What do you think? Let me know by leaving a comment below.

Read more about the USA Today “1 Billion” ad and the CBS News Report on recession here.

As for the social media specific sphere, are you seeing all the new changes Facebook unveiled this week? Did you notice? Is Google+ gaining on the networking superstar site? Let me know what you think by leaving a comment below.

Until next week!

Share it!

Shante

MonaVie Chief Blogger

[caption id="attachment_19104" align="alignleft" width="301" caption="MonaVie in New York City for the Stevie Awards!"][/caption]

Last month we asked many of our MonaVie distributors and fans on our social media platforms to help vote for MonaVie RVL for the People’s Choice Stevie Awards® for Best New Product or Service of the Year for Health Products and Services. On Monday night, we will not only find out if MonaVie won the People’s Choice Award, but myself and Jeff Graham, President of North America Sales will also be present to find out if MonaVie takes home additional hardware!

MonaVie is nominated for a Stevie Award in the following categories:

• MonaVie RVL™ - People’s Choice Best New Product or Service of the Year – Health Products and Services
• MonaVieRVL.com – Best Website and Blog Category
• MonaVie Contact Center – Customer Service Department of the Year

The Stevie Awards are one of the premier business awards to honor and recognize organizations and their positive contributions. MonaVie is grateful and honored to have been selected along with some of the nation’s leading businesses and organizations. We want to thank those of you who helped vote for MonaVie RVL and most of all we want to thank the many distributors and customers who have used and are using MonaVie RVL and have made it the success it is. We also want to recognize the MonaVie Call Center for their dedication to excellence.

Follow along here at BlogMV as we’ll have video and pictures after the award ceremonies and also stay tuned to the MonaVie Facebook page as well as MonaVie on Twitter for real-time updates.

• Date: June 20
• Time: 8 p.m. ET
• Where: New York City
• How you can listen: The Awards will be broadcast on radio by the Business TalkRadio Network. The 8:00 pm ET ceremony will be broadcast live. Checkout www.businesstalkradio.net for the station in the U.S. near you. You can also listen to the stream on their web site.

[caption id="attachment_13105" align="alignleft" width="464" caption="Photo: REUTERS/KYODO Kyodo, courtesy www.alertnet.org"][/caption]

The following is a letter from MonaVie CEO and founder Dallin Larsen to MonaVie Japan in response to the recent 8.9 earthquake and tsunami waves that have hit Japan. We wanted to share the letter with the entire MonaVie Family as we help rally around those effected by this tragic disaster.

Dear MonaVie Japan,

As I woke up this morning and saw the news of the devastating earthquake in Japan, my thoughts immediately went to our MonaVie family in Japan as well as the entire country of Japan.  We just want you to know that we join the entire MonaVie family in offering you our thoughts and prayers at this time.  Randy Larsen, MonaVie Founder, Vice Chairman and Asia Pacific President, was in the airport in Narita and I believe he is still in the airport as I write this communication.

Again, we are praying for all our distributors in Japan and for the entire country and wish you to know that you are in our hearts at this time.

Sincerely,

Dallin and Karree Larsen

MonaVie Corporate has recently been informed that MonaVie staff members are currently safe and accounted for.

If you would like to help please see the links below and we also encourage you to leave well wishes or comments.

• Find a Person
• AmeriCares
• International Red Cross